The company also expanded its mapping tools, Sounds, Lenses and AR experiences. The platform’s Discover feed now streams content from creators like NBCUniversal, ViacomCBS, Disney and Universal Music in addition to original programming. Last year was important for Snapchat in terms of its content, products and partnerships, as well. The fourth quarter also was Snapchat’s first profitable one, on a net income basis, since going public. However, the company ended the year on a positive note, with earnings, revenue and user growth beating analyst estimates, CNBC reported. Snapchat experienced some ups and downs last year, due in part to changes Apple made to mobile user privacy settings, which disrupted mobile advertising when the changes rolled out with an iOS update. Snapchat Has Its First Profitable Quarter in 2021
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